PWC'S STRATEGY & INTRODUCES NEW BOOK "FIT FOR GROWTH: A GUIDE TO STRATEGIC COST CUTTING

NEW YORK, Jan 11 (Bernama-GLOBE NEWSWIRE) -- The New Year holds one thing for certain: uncertainty. As business leaders find themselves plagued by sluggish growth, increasing geopolitical tension, heightened regulatory scrutiny, and the rapid pace of digital change, 2017 is gearing up to be “the year of the question mark.” How can businesses achieve and sustain growth despite today’s difficult business environment? They must tightly link their growth and cost agendas, freeing up resources to invest into what truly sets them apart. A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/ed801a71-9b38-44be-9241-d7d0fa2609cc Fit for Growth is a new book from Wiley by authors Vinay Couto and Deniz Caglar, leading practitioners in business transformation with Strategy&, PwC’s strategy consulting business. They are principals with PwC US. The third author, John Plansky, is a former principal with PwC US. Fit for Growth serves as the ultimate handbook on strategic cost management, illustrating the importance of investing resources in what makes an organization unique in the market and cutting costs constructively everywhere else.

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